Jonathan Parker & Sharon Kelley's Blog
If your house is currently on the market or you're preparing to put it up for sale, the secret of success lies in the lyrics of an old popular song called "Accentuate The Positive." Although it was originally published in 1944, the song has been resurfacing for years on television, in movies, and music recordings.
"Accentuating the positive and eliminating the negative" may seem like basic, old-fashioned advice, but when homeowners follow it, they increase their chances of selling their home faster and for the highest possible price.
Although your real estate agent will provide a ton of helpful advice on how to present your house in its best light, there are dozens of things you can start doing now to improve its marketability, curb appeal, and the positive response you get from real estate agents and buyers.
- Avoid or minimize any aspect of your home and property that gives the impression of neglect. That could include anything from peeling paint and cracked windows to overgrown bushes and weedy yards. Weeds growing out of cracks in walkways, driveways, and concrete flooring often looks the worst -- but weeds, in general, always detract from the appearance of a home for sale.
- Reduce or eliminate anything that might create a feeling of "unpleasantness" in the minds of prospects. In other words, if there's anything about your home that might cause buyers to cringe, frown, gasp, crinkle their nose (in displeasure) or shake their heads, then you probably need to take corrective action -- and fast! A prime example would be pet odors, stains, and loose fur, which can be major turnoffs for many people -- especially if they have allergies!
- If little or no interior painting has been done over the past five or ten years, there's a strong chance that your walls are faded, marred, and looking worse for the wear. A couple coats of neutral-colored paint can often infuse a more vibrant, updated appearance to those tired-looking rooms. Subtle, light colors -- although, not necessarily stark white -- are often advisable. The objective is to appeal to as many people as possible, without taking any decorating risks that might alienate anyone.
- Speaking of "harsh versus eye-pleasing," your home's lighting is another important thing to scrutinize when looking for cost-effective ways to increase the attractiveness, appeal, and marketability of your home.